Sal Guarino, a Brooklyn native, is a Life Coach specializing in recovery from gambling disorder, & the Founder & CEO of The Amici Group, a US-based performance marketing network. Sal enjoys living with his Mexican wife in the enchanting city of San Miguel de Allende, Mexico.
Sal continues to enjoy a career that has always been eclectic. He was a mental health counselor throughout his 20’s, beginning as one of the youngest ever Credentialed Alcoholism Counselors in New York State at age 21. He also spent time working in the spirited worlds of Wall Street & the automotive industry, colorful endeavors that honed his natural people skills, before he entered the digital marketing space in 2001. His personal growth roots & candid communication style have remained central features of his down-to-earth & gregarious personality which continues to fuel & guide his professional & personal pursuits.

(Sal’s full LinkedIn profile here)
Currently, Sal is developing an online coaching program for those suffering from gambling addiction that will offer an individualized approach centered around live help from a group of qualified coaches who have “walked the walk” of gambling devastation yet were able to make dramatic & sustained U-turns from their trips to addictive hell. The program will be live in the coming weeks! Viable traffic sources will be needed…
Among Sal’s greatest joys are meandering in San Miguel with his wife, communing with his two adult daughters, dining, writing/storytelling, exploring self-help-oriented personal development, & singing a cappella standards at local karaoke & occasional weddings. He has spent the past 23 years in digital advertising, helping companies grow their most valuable resources of human capital & their bottom lines as well. Sal’s first book, a collection of autobiographical essays, “SALutations!” (print & audio versions are available on Amazon here), was published in 2018. Other projects, including a personal newsletter, are in the works. Sal is fond of saying, “A joy shared is a joy doubled; a trouble shared is one halved.”

(Cyn’s full LinkedIn profile here)
Cynthia Herrera is a savvy and unique digital performance marketer bringing quick wit, joy, and dedication to the table. Cyn continues building on her prior success with social media, email, and various marketing channels with Amici where she has found her home in performance marketing.
She zealously manages a growing network alongside one of her best friends, practicing gratitude and caring for her partners. She is doubling the joy at The Amici Group where her dedication provides a wide-ranging influence in shaping Amici’s future.
Currently living in San Diego, if you can’t find her on a tennis court or with Stanley and Hugo, her exuberant dachshunds, she might be traveling across the world experiencing new cultures and searching for new amici!